Your Brand Kit is what turns a library template into something that looks like yours. Set it up once, then put it on any post or reel with a tap. It's free on every plan.
Setting it up
Go to Settings → Brand Kit and open Look:
- Font style — pick the type style that suits you.
- Colors — pick a palette, or Use my own colors.
- Logo — upload an image (a light and a dark version, if you have them), or use text,
like your name.
Your links and handle are under Identity. Click Save changes.
Detect from website at the top fills in your colors and details from your site. Check them, then save.
Putting it on a post
Basic mode: under Your style, tap Brand Kit — font style, logo, colors or links. Each one goes on every slide at once. Don't like where a color landed? Shuffle colors.
Advanced mode: it's at the bottom of the Style tab. Choose This slide, All slides or Choose, then tap what to apply.
It works the same way in the Reel Editor.
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Text: fonts, sizes and fitting
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